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Bad Boy RecordsAin’t no party like a Puff Daddy party, and that sentiment holds true in the rapper’s new video for “Finna Get Loose,” featuring Pharrell Williams.
In the black-and-white clip, directed by Hype Williams, the mogul takes over an underground club filled with dancers and a live band. Puff shows off his signature dance moves as Skateboard P hypes the crowd into a frenzy.
“I’ve been trying to make this record for 15 years,” says Puff Daddy in a statement. “My vision was to make people dance. A record that makes people feel good. It is truly a blessing. You make music to affect people in an emotional way, and it is really great when you affect them in a positive way.”
“What a lot of people don’t know is that this is the guy that gave me one of my first big records almost 20 years ago,” Pharrell says in his own statement. “When I had given up on being an artist, it was Puff that told me I needed to be in front of the keyboard as well as behind it, and that is how N.E.R.D. happened. He had the vision, and he saw things in people that people around him didn’t see. It is an uncanny, magical thing.”
The “Finna Get Loose” video premiered exclusively on Apple Music.
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